Legal

Privacy Policy

Last updated: 19 July 2026

Platinum Professional Tyres respects your privacy and is committed to protecting your personal information. This Privacy Policy explains how we collect, use, store and protect your information when you visit our website, contact us or request our services.

Who We Are

Platinum Professional Tyres is responsible for deciding how customers’ personal information is collected and used.

Business name: Platinum Professional Tyres
Telephone: 07955 55 55 84
Email: platinumtyres247@gmail.com
Address: 51 Waterdale, Doncaster, DN1 3ER

Company registration number: [DETAIL REQUIRED]
ICO registration number: [DETAIL REQUIRED]
VAT number: [DETAIL REQUIRED]

Information We Collect

The business may collect the following information:

  • First and last name
  • Telephone number
  • Email address
  • Vehicle registration
  • Vehicle make and model
  • Tyre size
  • Service required
  • Preferred appointment date and time
  • Breakdown or callout location
  • Postcode or service address
  • Information entered into the additional-information field
  • Photographs submitted by the customer, if uploads are enabled
  • Details provided through telephone calls, WhatsApp or email
  • Technical website information such as IP address, browser type and device information, but only if the website genuinely collects this information

How We Collect Information

Information may be collected when a customer:

  • Completes the website enquiry form
  • Calls the business
  • Sends a WhatsApp message
  • Sends an email
  • Requests a quote or emergency callout
  • Books or purchases a service
  • Uses the website, where essential technical logs or approved analytics are active

How We Use Personal Information

Information may be used to:

  • Respond to enquiries
  • Provide quotations
  • Arrange tyre fitting and mobile callouts
  • Confirm appointments
  • Locate customers requesting roadside assistance
  • Provide the requested products or services
  • Contact customers about an active booking or enquiry
  • Process and maintain business records
  • Handle complaints or disputes
  • Prevent misuse, fraud or security issues
  • Meet legal, accounting and tax obligations
  • Improve the website and customer service, where appropriate

We will not sell your personal information.

Lawful Bases for Using Information

We rely on the following legal grounds for using personal information:

  • Steps requested before entering into a contract — for example, preparing a quotation or confirming availability after you ask us to do so.
  • Performance of a contract — when we have agreed to provide a service and need to carry out that work.
  • Legal obligations — including accounting, tax and record-keeping requirements.
  • Legitimate interests — where necessary to operate, secure and improve the business, provided this does not unfairly override your rights.
  • Consent — where specifically required, such as for optional marketing or non-essential cookies. Consent is not the basis for every enquiry-form submission.

WhatsApp, Telephone and Email

You may contact us through WhatsApp, telephone or email. When you use these third-party communication services, your information may also be processed according to the relevant provider’s own privacy practices and terms. WhatsApp messages are handled by Meta and are not stored directly by this website unless we manually record the details you provide as part of our booking records.

Contact Forms and Enquiries

Information submitted through our contact form is used to:

  • Respond to the enquiry
  • Prepare a quote
  • Arrange a service or callout
  • Contact the customer about their request

Submitting an enquiry does not automatically subscribe you to marketing communications. If we ever want to send marketing, we will ask for your clear consent first.

Sharing Personal Information

We do not sell your information. We only share it where necessary with the following types of trusted provider:

  • Website hosting and form-delivery providers
  • Email or communications providers
  • Payment providers, if online payments are later enabled
  • IT and website-support providers
  • Accountants, insurers or professional advisers
  • Law enforcement, regulators or public authorities where legally required
  • Contractors assisting in providing the requested service, where applicable

Specific providers connected to this website include Supabase (form data storage),Resend (email delivery), Google (Gmail and Maps), andWhatsApp / Meta for direct messages. We do not share information with advertising companies because we do not use advertising or tracking tools.

International Data Transfers

Some of our hosting, form-delivery, email or communication providers may process information outside the United Kingdom. If this happens, we will ensure that appropriate safeguards are in place where required by UK data protection law. We cannot confirm that all data remains within the UK at all times, because this depends on where the relevant third-party provider hosts its services.

How Long Information Is Kept

We retain personal information only for as long as reasonably necessary to respond to enquiries, provide services, maintain appropriate business records and meet legal, tax, accounting or insurance obligations.

Proposed retention periods — subject to business-owner review:

  • Enquiries that do not become bookings: normally up to 12 months
  • Customer and service records: normally up to 6 years where required for business, tax, accounting or legal purposes
  • Marketing information: until consent is withdrawn or the information is no longer required
  • Technical security logs: only for the period reasonably required for security and troubleshooting

These periods are proposed and must be confirmed by the business owner before publication.

How Information Is Protected

We use reasonable organisational and technical measures to help protect your personal information, including:

  • Secure website connections (HTTPS)
  • Restricted access to enquiries and customer records
  • Secure account passwords for systems that hold personal data
  • Appropriate hosting security provided by our backend and hosting providers
  • Keeping our systems and website components updated
  • Limiting access to people who genuinely need the information to do their job

While we take these steps seriously, no website or online service can be guaranteed to be completely secure, and we cannot promise that a data breach will never happen.

Cookies and Analytics

This website uses only strictly necessary cookies and local storage required for the site to function correctly (for example, to keep the site secure and to remember your session while you use the enquiry form). We do not currently use Google Analytics, Meta Pixel, advertising pixels, or any other non-essential tracking tools on this website.

Embedded content from third parties, such as the Google Map on our Visit Us page, may set its own cookies under Google's own privacy policy when you interact with that content.

If non-essential cookies or analytics tools are added to the website in future, we will update this policy, add a cookie-consent banner offering Accept, Reject and Manage Preferences options, and prevent those cookies from loading until you have made a choice.

Marketing

Platinum Professional Tyres will only send electronic marketing where it has an appropriate lawful basis and where any required permission has been obtained. Customers can unsubscribe or withdraw their marketing consent at any time.

Marketing permission is kept separate from the service-enquiry form on this website, and submitting an enquiry does not sign you up to marketing communications.

Customer Rights

Depending on the circumstances, you may have the following rights in relation to your personal information:

  • Ask for a copy of the personal information we hold about you
  • Ask for inaccurate information to be corrected
  • Ask for your information to be deleted
  • Ask for our processing of your information to be restricted
  • Object to certain uses of your information
  • Request transfer of eligible information to another provider
  • Withdraw consent, where our processing relies on consent
  • Complain about how your information is handled

To exercise any of these rights, please contact Platinum Professional Tyres using the contact details provided on this page.

Complaints

If you have concerns about how your personal information is handled, please contact Platinum Professional Tyres first so that we can try to resolve the issue.

You also have the right to complain to the Information Commissioner's Office, the UK regulator for data protection.

Third-Party Links

This website may contain links to third-party websites, services or social media platforms. Platinum Professional Tyres is not responsible for the content, security or privacy practices of those external organisations. We encourage you to read the privacy policy of any third-party site you visit through a link on our website.

Changes to This Policy

We may update this Privacy Policy from time to time when our website, business services or legal requirements change. The latest version will always be available on this page.

Last updated: 19 July 2026

Contact Us

If you have any questions about this Privacy Policy or how we handle your information, please call 07955 55 55 84, email platinumtyres247@gmail.com, or visit us at 51 Waterdale, Doncaster, DN1 3ER.

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